Platform Migrations

Your WordPress site scores a 42 on PageSpeed. Your Squarespace plan costs $33 a month and you can’t change the footer. Your Wix site got hacked for the third time. These aren’t hypotheticals — they’re the exact reasons business owners come to us every week. A platform migration isn’t just moving your content from one place to another. It’s an upgrade — from a platform that limits you to a custom-coded site that performs, looks better, and costs less to maintain.

What We Deliver

• Complete Content Migration — Every page, post, image, and document moved over cleanly. Nothing gets left behind, nothing breaks in translation
• SEO Preservation — 301 redirects, metadata migration, URL structure mapping, and updated sitemaps so your search rankings are protected throughout the transition
• Fresh Direction — Most clients use migration as an opportunity for a fresh look. We don’t just port your old layout into new code — we build something better, shaped around how your business has evolved.
• Performance Upgrade — Platform sites typically score 40-60 on Core Web Vitals. Our custom-coded migrations consistently hit 95-100. That’s not incremental improvement — it’s a different category.
• Zero Downtime Transition — We build your new site in parallel while your current site stays live. DNS switch happens instantly. Your visitors never see a broken page or a “coming soon” notice
• Platform Fee Elimination — No more monthly Squarespace bills, WordPress hosting fees, or premium plugin subscriptions. Modern static hosting is typically free

How It Works

Audit. We start by auditing your current site — every page, every redirect, every piece of metadata. We catalog your content, identify what’s performing well in search, and flag anything that should be restructured or retired. This audit becomes the migration roadmap.

Direction. With the audit complete, we figure out the new visual direction together. Most clients want a fresh look — you bring inspiration and references; I bring engineering taste and a sense of which foundations will get us there cleanly. If you’d rather a faithful recreation of your existing site with performance improvements, we can do that too — many migrations don’t need a redesign at all.

Build & Migrate. We hand-code the new site while your current site stays live. Content is migrated page by page, images are optimized, and SEO metadata is mapped to the new structure. We set up 301 redirects for every URL that changes, so search engines and existing links seamlessly point to the right place.

Launch. Before going live, we run the new site through performance testing, cross-browser checks, mobile testing, and SEO validation. The actual switch is a DNS update — instant and invisible to your visitors. After launch, we monitor search console for any crawl issues and make sure your rankings hold steady.

Who This Is For

Platform migrations are for businesses paying monthly fees for websites that underperform. If your WordPress site is bloated with plugins and security patches, your Squarespace site can’t be customized the way you need, or your Wix site loads so slowly that visitors leave before it renders — it’s time to upgrade. You’ve outgrown the platform. The content is solid, the business is real, but the technology is holding you back.

Why HI Banzai

We’ve migrated sites from WordPress, Squarespace, Wix, and legacy CMS platforms — and every single one got faster, scored higher on Core Web Vitals, and cost less to maintain afterward. The performance gains aren’t marginal. Going from a 45 PageSpeed score to a 98 changes how Google treats your site, how fast your pages load on mobile, and how visitors experience your brand. Every migration includes full SEO preservation, zero-downtime deployment, and a custom-coded result you fully own. No new platform fees, no new lock-in — just a better website.